This Communications, Press and Influencing toolkit provides a detailed overview of storytelling from a charity perspective and is designed for use by people of all levels of experience or prior knowledge.
Summary of the content in the guide:
The toolkit provides guidance and support on:
- Defining your audiences, messages and channels
- Building your brand
- Approaching press
- Designing events
- Creating video content
- Succeeding on social media
- Web design and content
- Getting started with influencing
- Useful resources
